Selasa, 06 Februari 2007

Top games that generate revenues on mobile

Puzzle and strategy titles dominated the best-seller list of mobile games in 1Q06, according to Telephia. Games like “Tetris," ”Tetris Deluxe” and “Bejeweled” accounted for about one-third of all dollars spent on mobile gaming in the quarter. Unit sales of games topped 8.6 million in April, a 60-percent increase since the beginning of the year, the mobile metrics company says.

Puzzle and strategy titles were almost twice as lucrative in their overall revenue share (33.8 percent) as the next biggest revenue grabbers, the similar card and casino category (18.3 percent), with sports and racing (12.9 percent) and action/adventure (12.8 percent) trailing.

Telephia’s figures seem to counter recent arguments within the mobile community that mobile gaming is stagnating. Instead, the company sees the handset gaming market as growing substantially just this year.

1Q06 Top Mobile Games (by revenue share)

Rank

Title

Publisher

Category

Revenue Share

1

Tetris

EA Mobile

Puzzle/Strategy

5.2%

2

Tetris Deluxe

EA Mobile

Puzzle/Strategy

3.6%

3

Bejeweled

EA Mobile

Puzzle/Strategy

2.6%

4

Jamdat Mahjong

EA Mobile

Puzzle/Strategy

2.2%

5

Ms. Pac Man

Namvo

Classic/Arcade

2%

6

Galaga

Namvo

Classic/Arcade

1.9%

7

Downtown Texas Hold 'Em

EA Mobile

Card/Casino

1.8%

8

Who Wants To Be A Millionaire 2005

Cosmic Infinity

Trivia/Word

1.5%

9

Zuma

Glu Mobile

Puzzle/Strategy

1.4%

9

Monopoly Tycoon

Hands-On Mobile

Puzzle/Strategy

1.4%

9

Frogger

Konami Mobile

Classic/Arcade

1.4%

9

Jamdat Solitaire Deluxe

EA Mobile

Card/Casino

1.4%

10

Scrabble

EA Mobile

Trivia/Word

1.3%

10

Texas Hold 'Em by Phil Hellmuth

Oasys Mobile

Card/Casino

1.3%


Source: Telephia

With more than 72 percent of puzzle-and-strategy game revenue being driven by women, they are now responsible for a whopping 65 percent of mobile game purchases. This approximates the gender split for casual online games, where women also dominate, and it’s a complete flip of the demographics for console games, where as many as 80 percent of gamers are male.

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